fundglobe.co.uk is built well — one H1 on every page, 15 schema types, desktop Lighthouse 94. But the “Speak to us” button on 22 pages opens a 404, the server turns ChatGPT, Claude and Perplexity crawlers away with a 403, no analytics runs on any page, and none of 14 live AI answers to UK business-finance questions names Funding Globe.
Editorial URLs counted from each site’s XML sitemap on 16 October 2026. iwoca, Fleximize and WestWon are the UK lenders that recur in sampled searches for VAT, tax-bill and working-capital funding — the same products Funding Globe sells.
Twelve buyer topics drawn from your navigation and product pages, checked against your own pages and against who appears in live search results today. 7 have a dedicated page, 4 are covered thinly and 1 has no page at all.
| Buyer topic | Intent | Who shows up today Third-party | Funding Globe page Verified | Coverage |
|---|---|---|---|---|
| vat loan uk | Commercial | British Business Bank guide, Capitalise, iwoca, WestWon | /business-finance/vat-loans/ | Covered |
| hmrc tax bill loan | Commercial | iwoca tax-loans, Bionic, Spark Finance | /business-finance/hmrc-loans/ | Covered |
| commercial bridging loan | Commercial | Swoop, Spark Finance, NerdWallet, Capitalise | /business-finance/bridging-loans/ | Covered |
| working capital loan uk | Commercial | Kandoo, Swoop, Spark Finance, Fleximize, WestWon | /business-finance/working-capital/ | Covered |
| asset backed business loan | Commercial | Funding Circle, Spark Finance, eCapital | /business-finance/asset-backed/ | Covered |
| sell commercial debt uk | Transactional | Law-firm explainers (Sprintlaw, LexisNexis, LegalVision); no specialist buyer | /sell-us-your-debt/ | Covered |
| domain name loan | Commercial | Forums, Taylor Wessing, US lenders; no UK lender | /business-finance/domain-name-loans/ | Covered |
| corporation tax loan | Commercial | Lender tax-loan guides (iwoca, Spark Finance) | No dedicated page | Thin |
| short term business loan direct lender | Transactional | Spark Finance, Swoop, NerdWallet, Capitalise | No dedicated page | Thin |
| sell debt ledger insolvency practitioner | Commercial | Credebt, Top Service, Insolvency Service manual | /sell-us-your-debt/ledger-acquisition/ | Thin |
| ecommerce / SaaS revenue-based loan | Commercial | AI answers name Wayflyer, Outfund, SaaS Capital | /digital-assets/ecommerce/ | Thin |
| what is my commercial debt worth | Informational | Leasing-press and legal explainers on debt valuation | No dedicated page | Missing |
We asked two AI engines with live web search (Grok and GPT, 16 October 2026) seven questions a UK business owner would ask — VAT loans, HMRC bills, bridging, debt sales, digital-asset lending, working capital, asset-backed loans. Fourteen answers. The score below combines that with five signals read directly from your site and the open web, weighted to 100.
The on-page groundwork is good — valid schema, clean headings. What sinks the score is access and presence: the server refuses the crawlers that ChatGPT, Claude and Perplexity send, and there is no review or community footprint for those engines to cite instead. In all 14 answers, the lenders named were others.
| Component | Weight | Raw Evidence | Score | Confidence |
|---|---|---|---|---|
| Live AI-answer visibility | 50 | 0 of 14 live web-search answers (7 Grok, 7 GPT) name Funding Globe | 0 | Sampled · medium |
| Third-party reviews & community | 25 | No Trustpilot, Google review, Reddit or Quora presence found; no AggregateRating | 0 | Third-party · medium |
| AI crawler access | 10 | GPTBot, OAI-SearchBot, ClaudeBot, PerplexityBot get HTTP 403; Google-Extended reachable | 2 | Verified · high |
| Structured data for entities | 10 | Valid JSON-LD, Organization, FAQPage, Article; no WebSite | 8 | Verified · high |
| Heading structure | 3 | One H1 plus H2/H3 hierarchy on every page | 3 | Verified · high |
| llms.txt | 2 | /llms.txt returns 404 | 0 | Verified · high |
| Composite | 100 | 0 + 0 + 2 + 8 + 3 + 0 | 13 | Sum as computed |
Who the AI engines named instead — lender and provider domains cited most often across the 14 answers (government and regulator sources excluded). Two of the three competitors in this audit lead the list.
| Domain | Answers citing it (of 14) |
|---|---|
| iwoca.co.uk | 6 Sampled |
| fleximize.com | 5 Sampled |
| whiteoakuk.com | 5 Sampled |
| fundingcircle.com | 4 Sampled |
| capify.co.uk | 3 Sampled |
Twelve weighted dimensions scored from a full crawl of all 56 sitemap pages, Lighthouse mobile and desktop runs, live server tests, and sitemap crawls of three competitors. Hard caps applied where a single defect limits a whole dimension.
The build quality is real: metadata, headings, schema and desktop speed are all in good shape. The score is pulled down by plumbing — zero analytics, phone buttons that 404, links that route through duplicate index.html URLs, a slow mobile hero — and by a content library a fraction of the size of the lenders AI engines cite.
These are worth protecting. Everything in this report builds on them rather than replacing them.
All 56 sitemap pages return 200 with a self-referencing canonical, exactly one H1, a unique title and description, and complete Open Graph tags. 243 of 244 images carry alt text.
FinancialService markup with the Horsforth address, opening hours and a Companies House sameAs on every page; Service and FAQPage on the seven business-finance products; BlogPosting with named Person authors. 15 distinct schema types, zero parse errors.
Three directors with their own profile pages, every blog post bylined and linked to its author, eight case studies including Hamilton Academical FC, plus a plain-English FCA disclosure and complaints procedure. That is the expertise signal search engines and AI answers look for.
Ordered by impact: the first three recover enquiries the site already earns; the last three widen the set of searches and AI answers Funding Globe can appear in.
On 22 pages — every business-finance product, all four debt-sale pages, all six digital-asset pages, three case studies, guides and payments — “Speak to us” or “Call a director” points at ../../tel:01134601437/index.html. A buyer who taps it lands on “Page not found”. The email buttons on all three director profiles and /payments/ fail the same way.
Lift the server rule that returns 403 to GPTBot, OAI-SearchBot, ClaudeBot and PerplexityBot, then publish an llms.txt that points to the product, debt-sale and digital-asset hubs. Until then every AI answer about UK business lending is written from competitors’ pages.
No analytics or tag manager runs on any of the 56 pages, and enquiries post straight to Formspree with no conversion event. The cookie notice already says Plausible or Fathom may be used; neither is installed. Add GA4 (or Plausible) with form-submit and phone-click events so every later change can be judged.
Link every post to the product it discusses, rebuild the two 210- and 254-word working-capital posts into one strong guide, and add the pages buyers ask for that do not exist yet: what a commercial debt is worth, corporation-tax loans, short-term business loans, and revenue-based funding for ecommerce and SaaS.
Eight case studies exist, but none of the 18 product and hub pages links to one, and no third-party review profile surfaced in brand searches. iwoca and Fleximize both show Trustpilot on their homepages. Proof beside the “Apply now” button is what turns a reader into an enquiry.
The four debt-sale and six digital-asset pages already show FAQ accordions on the page but carry no FAQPage or Service markup — the seven business-finance pages do. Matching them, and adding a WebSite entity, gives search and AI engines the same clean read across all three hubs.
Most of these are a few lines in the site templates. Together they recover the calls, the measurement and the AI access the current build is missing.
iwoca, Fleximize and WestWon were selected because they recur across sampled UK searches for VAT, tax-bill and working-capital funding and lend the same short-term products. Every cell below was read from their live sites and sitemaps on 16 October 2026. Third-party
| Dimension | Funding Globe | iwoca.co.uk | fleximize.com | westwon.co.uk |
|---|---|---|---|---|
| Editorial pages in sitemap | 10 blog posts | 443 | 728 | 1,305 |
| Customer proof pages | 8 case studies | 43 customer stories | 23 case studies | 130 ‘finance provided for’ pages |
| Reviews shown on homepage | None found | Trustpilot | Trustpilot | None found |
| AI crawlers (GPTBot, ClaudeBot, PerplexityBot) | 403 blocked | 200 open | 200 open | 200 open |
| Named in 14 live AI answers | 0 | 6 | 5 | 0 |
| Homepage JSON-LD types | 4 (FinancialService, address, hours) | 6 incl. AggregateRating, Review | 0 in page HTML | 8 incl. WebSite, SearchAction |
| Homepage H1 count | 1 | 2 | 1 | 2 |
| Total sitemap URLs | 56 | 841 | 1,062 | 3,797 |
Recommended: Growth Complete — $1,299/mo ($12,990/yr billed annually). The phone links, AI-crawler block, missing analytics, duplicate URLs and mobile speed are code-level work, and Growth Complete is the plan that covers it. If your own developer will handle Track B, Growth Pro at $999/mo covers Track A alone.
Current values come from this audit. Targets are labelled projections with their assumption stated — no traffic or lead guarantees.
Managed content, Google Business Profile, social and code-level technical SEO for fundglobe.co.uk. Billed annually at $12,990/yr. Start with the one-time fixes that make the site easier to crawl, understand and measure — beginning with the phone button and the AI-crawler block.
Book a demo — Growth Complete →